Super bad design
We got an email from James Brown at the weekend. (Not the godfather of soul one RIP but another one who also it seems has his brushes with fame) James was alerting us to the fact that Somerfield on Victoria Road is to close its doors on the 28 February and reopen as a Lidl at the beginning of March.
James has a great post on his site about his experiences and thoughts on Somerfield here.
James has a great post on his site about his experiences and thoughts on Somerfield here.
Got to admit I agree with him on Somerfield - it is the scafiest looking of all the supers closely followed by Morrisons - all that black and yellow, its like the shop is run by bees.
[For the same reasons that that yellow and black color scheme works for the cheap as chips discount DVD shop posted below I don't want the same feeling when I go into my supermarket - makes me feel like all the food is second hand or tainted in some way.]
Can't say I think too much of Lidl's graphics or colours scheme (see above) they tend to look like they have been made out of the cheapest material they could find and look about as attractive as a mechnao kit - why are so many supermarkets so badly designed graphically? Does that make us buy more food? Again I agree with James, the Co-op also gets my vote - its pretty nicely designed inside and the food is pretty good value and is reasonably ethical in its sourcing.
Can't say I think too much of Lidl's graphics or colours scheme (see above) they tend to look like they have been made out of the cheapest material they could find and look about as attractive as a mechnao kit - why are so many supermarkets so badly designed graphically? Does that make us buy more food? Again I agree with James, the Co-op also gets my vote - its pretty nicely designed inside and the food is pretty good value and is reasonably ethical in its sourcing.
I've not really had much experience with Lidl, when they first opened in Scotland I did pop into one but through oddly displayed pricing I ended up buying an advent calender for £9 when I thought it was only 60p. It was very nice though with 3cm high 3D moulded chocolate figures each day that I felt guilty to eat - especially the little chocolate baby Jesus, he looked so sad - but was very tasty.
Labels: shopping, Victoria Road
posted by Alburt at 13:44
3 Comments:
what have you got against bees then?
:) Nothing really - its just they have put all their effort into their brilliantly styled honeycomb hives and seem to have sub-comissioned the design of their supermarkets to the earywigs. (Not that I've got anything against earywigs either)
I think its a shame that the bees are having a hard time of it recently. I've always quite liked bees. Is it any wonder they are disappearing with the rubbish summers we keep having. Anyhow, as to supermarkets, the lifeless souless monstrosities that they are, do any of them have anything to recommend them design-wise? I tend to get a bit of a sicky feeling every time I enter their doors. All that artificial lighting and windowless gloom, its always a surprise to find someone smiling. One of the plus sides to lidl is you get what you see. No dainty baskets or poor sods that greet you at the door here. Put shortly they are not the type of places that you linger in, which to me is a good thing. And their chocolate is very good :)
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